Senior Marketing Communications Officer (Social)

About us

UCL is a radically different university. Founded in 1826 in the heart of London, we were the first university in England to welcome students of any religion and the first to welcome women to university education. Today UCL has over 50,000 students and 13,000 staff and is one of the world’s top 10 universities.

The Vice-President External Engagement team (VPEE) coordinates UCL’s engagement with a range of external and internal audiences, raising the university’s profile and influence, and managing its reputation. They promote the public value of UCL’s research and education, both within the UK, and globally. It is a service-driven team of communications and marketing professionals who deliver sector-leading media relations, public affairs, institutional communications, brand and integrated marketing, student recruitment, and events.

About the role

We are recruiting for a Senior Marketing Communications Officer (Social) to join our team at the VPEE. The successful candidate will be instrumental in planning social media communications for the main UCL social media channels for all our audiences (prospective students, current students, staff and external stakeholders), and delivering those plans through campaigns and communications that embody the UCL brand and build positive perceptions.

This is an exciting opportunity for somebody who would like to contribute to the strategic and tactical use of social media to manage our key messaging and enhance our reputation.

Additionally, the Senior Communications Officer (Social) will be responsible for the line management of the team's Marketing Communications Officer.

About you

To excel in this role, you will need a solid understanding of the use of a range of social media platforms, the ability to develop social media campaigns for more than one audience group, an understanding of what makes a successful social media campaign and a demonstrable understanding of how to handle negative feedback on social channels.

You are creative and innovative - you are always looking to challenge the work produced to ensure it is of exceptional quality and have excellent editing and writing skills for creating content for different platforms. You have a strong attention to detail and keen eye for design, as well as a combination of analytical skills, curiosity, and a strong interest in higher education. You work well under pressure, and have the ability to multitask and prioritise tasks as needed and enjoy liaising with your own team as well as other colleagues.

What we offer

As well as the exciting opportunities this role presents we also offer some great benefits some of which are below:

• 41 Days holiday (including 27 days annual leave 8 bank holiday and 6 closure days)
• Defined benefit career average revalued earnings pension scheme (CARE)
• Cycle to work scheme and season ticket loan
• On-Site nursery
• On-site gym
• Enhanced maternity, paternity and adoption pay
• Employee assistance programme: Staff Support Service
• Discounted medical insurance

Our commitment to Equality, Diversity and Inclusion

As London’s Global University, we know diversity fosters creativity and innovation, and we want our community to represent the diversity of the world’s talent. We are committed to equality of opportunity, to being fair and inclusive, and to being a place where we all belong.

We therefore particularly encourage applications from candidates who are likely to be underrepresented in UCL’s workforce.

These include people from Black, Asian and ethnic minority backgrounds; disabled people; LGBTQI+ people; and for our Grade 9 and 10 roles, women.

You can read more about our commitment to Equality, Diversity and Inclusion here : https://www.ucl.ac.uk/equality-diversity-inclusion/