Official Specifications
Role Overview & Mandate
Executive Summary
We are Not On The High Street We believe the big things should be celebrated – hard. Milestone...
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We are Not On The High Street
We believe the big things should be celebrated – hard. Milestone birthdays, mates getting hitched, new pads… But we also love making a big deal about the small things, too.
We’re home to 5,000+ phenomenal small creative businesses that we are proud to call our Partners. So we’re doing all we can to shine a light on these dynamic entrepreneurs, waving the flag for small businesses and generally championing their socks off.
On top of our brilliant Partners, products, and customers (not to mention our incredible team), we have seen some really amazing recent changes, we’ve rebranded (check out the new site and app) have a whole host of new products as well as that, Leanne Rothwell, NOTHS for 10 years deservedly and was honoured to take over as CEO to drive the next era at NOTHS.
We are now looking to build on this momentum to drive our business to the next level. And that’s where you come in.
We’re a team of 150 or so who all thrive in roles that make an impact and a difference and we are looking for like-minded people.
You’re laser-focused when it comes to the task at hand. You’re not afraid to make big decisions and take some risks. You have a positive attitude to learn if things don’t go to plan and re-iterate to get your idea working. You’re a team player willing to lift others up and collaborate.
If this applies to you then we are the right fit for you, our perks and benefits are at the bottom of the description but if you want to know more about the role itself read on.
Purpose:
This role is responsible for crafting copy and written content across our customer touchpoints. The role will craft compelling conceptual ideas and execute exceptional, creative copy across a wide range of content, platforms and channels. You’ll be an energetic, customer-first thinker who knows how to capture a customer's attention with inspiring copy and you’ll love to craft thumb-stopping ideas for social feeds and inboxes. You’ll know how to craft long and short-form content and be hot on your best practice writing for CRM/email, social and web and SEO.
The role will work within the Brand & Creative team to produce clear, insightful and creatively exciting copy for campaigns, articles, emails, videos, social content and other marketing material. The role will also support the Copy Manager in ensuring that copy is executed against our TOV guidelines across the business and to a very high standard of written English.
The role will be responsible for presenting creative ideas alongside the Creative & Design team to key stakeholders from around the business. This role will also work closely with our other specialists from the Marketing, Commercial and Product teams to inject creativity throughout our customer experience.
Accountabilities:
- Concepting and developing big, exciting overarching creative ideas for our own campaigns and projects across a range of platforms and owned channels, working closely with the commercial, creative & design and production teams
- Creating first-class copy and written content solutions in response to briefs and executing through to delivery
- Writing to our TOV guidelines, ensuring written consistency of our house style across customer touchpoints
- Contributing to the development and evolution of our TOV guidelines, supporting the Copy Manager
- Collaborating with our copy, production, commercial and product teams to create exciting new content ideas for our social channels, CRM programme, website and app
- Advising teams within the business outside of Brand & Creative with a writing remit, for example, Customer Service, People Team and social, on writing accurately to our TOV
- Bringing the content strategy to life by concepting compelling ideas for content that will ultimately drive customers to purchase
- Inspiring the team with your knowledge of best practice mobile-first copy across a range of digital channels and platforms
- Confidently presenting conceptual and copy ideas to internal and external stakeholders to gather buy-in
- Proactively concepting ideas and identifying creative opportunities to drive trade across our customer journey
- Keeping up to date with creative and design industry trends, standards, innovation and best-practice
- Working with the Production and Planning Manager and key stakeholders from across the business to ensure work is delivered on time and within budget
Technical Skills:
- A portfolio of work that demonstrates a strong ability to develop compelling, imaginative and innovative conceptual ideas and copy solutions for campaigns and content
- An ability to think about the bigger picture but also to have meticulous attention to detail on the day-to-day copy executions
- A natural creative flair and interest in creativity for digital channels and a customer-first approach to ideas
- Hands-on copywriting experience across a range of creative challenges with a very high standard of written English
- A great knowledge of creativity for social platforms and their capabilities
- A great understanding of creativity for CRM/email and web/app and their capabilities
- A proven working knowledge of best practice writing for long and short-form website content including SEO
- A mobile-first mindset
- A proven ability to interpret a business challenge articulated in a brief into original and highly creative conceptual solutions that work across a customer journey and help grow the brand
- Excellent hands-on working knowledge of key creative and writing software including Google Suite, Adobe Creative Cloud, and Sketch.
Human Skills:
- Excellent organisation, communication and interpersonal skills
- Creative thinker able to generate innovative ideas and naturally positive
- Agile approach, accepting of changes and thriving on them
- Critical thinker with problem-solving skills
- Great team player, supportive and empathetic
- Naturally motivated to share creativity and brimming with ideas, always there to inspire those around them
- An open collaborator able to fuse together specialists from across the business
Our perks
It’s important to us that our people are well looked after, which is why we offer BUPA healthcare, Healthshield, life insurance and additional Mental health support through Spill
We have also worked very hard to come up with a set of policies that support work/life balance, flexible working, diversity and inclusion that help to reduce the stress of life.
We offer 25 days standard with 8 days bank holidays and the ability to swap other religious holidays
We hold regular socials and events as well as holding hackathons and encourage the attendance of conferences and other events
Hybrid workplace
We endeavour to support our people to make sure work... well, works for them. To that end, the NOTHS team visit beautiful Richmond once a week to ensure we all still get together as one #teamNOTHS (although you can come in more if you like)
For 2022 we began trialling fully remote months in January (to avoid the snow) and August (to enjoy the sun).
Diversity and Inclusion
Diversity and Inclusion is really important to us and that’s why everyone’s welcome at Not On The High Street – whoever they are, whatever their background.
As part of your application, you’ll be asked to complete an optional demographic survey to help us learn more about who wants to work with us and will only be used to help us figure out how to make our team(s) even more inclusive and attract more brilliant people to join us!
We have a DEI focus group as well as affinity groups that have their own budgets and can use this to help serve diversity and inclusion at NOTHS
Apply to join #teamNOTHS
Our recruitment processes are fully remote, taking advantage of the wonders of modern-day technology.
You’ll speak with one of the recruitment team first (30 minutes) who will help you understand the role and company even better, you’ll then speak with the line manager (30 minutes), a copy task, and a Final interview (90 minutes). You can find out more details in your first call with the recruitment team
We’d love to hear more about you, your experience and why you want to join our team.
Good luck!
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