Official Specifications
Role Overview & Mandate
Executive Summary
End Date Tuesday 25 April 2023 Salary Range £34,767 - £38,630 Agile Working...
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End Date
Tuesday 25 April 2023
Salary Range
£34,767 - £38,630Agile Working Options
Job Description Summary
At Lloyds Banking Group we’re driven by a clear purpose - to Help Britain both recover and prosper. As the UK’s largest digital, retail and commercial bank our colleagues our passionate about making a difference to customers, businesses and communities.
Job Description
The Retail Social Media team is part of Brand Communications in Brand, Marketing and Experience, where our purpose is clear – to create the best customer experience, to develop the strongest brands in our market, and to deliver the most effective marketing in our category.
Our team develops the always on social media strategy, plans and social content for Bank of Scotland on Facebook, Twitter, and Instagram. As an Assistant Social Media Manager, you’ll have the opportunity to create brilliant, relevant social creative that drives engagement and positive sentiment with our social media followers.
We have a great team culture and passionate about helping our colleagues succeed. We’re looking for someone to join our team for a secondment period of 9 months, someone who loves brands and communication, is creatively curious and has a drive for innovation and continuous improvement in social media.
This is an exciting opportunity for an ambitious and motivated individual to join the Brand Social Team in Brand, Marketing and Experience on a 9-month secondment.
Location & Ways of working:
Our team works out of our Edinburgh hub therefore we'll need you to be based a commutable distance from this area. We work in a hybrid model, splitting our time between the office and working from home.
Key deliverables:
- Identify, plan and develop the always on social content calendar for Bank of Scotland
- Work with our social agency to develop social content for our brands.
- Scheduling and publishing organic and paid content across all social media channels.
- Measure the effectiveness of the always on social media, make recommendations for future content
- Identify reactive social opportunities for the brand through social listening
Key Skills & Experience we're looking for:
- Marketing experience and knowledge of social media marketing.
- Proven experience of social media management and use of publishing tools.
- Strong analytical skills and experience of analysing results, opportunities and making recommendations.
- Excellent creative thinking and copy writing – content creation would be a bonus.
- Excellent communication and influencing skills, working with people at all levels.
- Brilliant at delivery and a great teammate.
- Understanding of financial promotions framework and related systems and processes preferred, but not essential.
So, what can we offer you in return?
In return for your expertise, your ongoing personal and professional development will be supported. Here, you'll grow as a person and develop your career. As a valued member of our team, we'll support to grow and advance you through excellent training and progression opportunities.
As well as a competitive salary, you’ll receive:
- A Discretionary Performance Share Award
- Generous pension contribution
- 28 Days leave plus bank holidays
- A flexible cash pot (4% of base salary) to spend on benefits
- Private health cover
- Access to Share Schemes
So if you have the skills we’re looking for, we’d love to hear from you.....
We'll help you perform at your best today, so you can fulfil all your potential in the future. We know that success is built from the inside out through our people.
We're an equal opportunity employer and deeply value diversity within our organisation. We'll ensure that individuals with disabilities are provided reasonable accommodation to participate in the job application or interview process, to perform essential job functions, and to receive other benefits and privileges of employment. Please contact us to request accommodation.
Together we make it possible.
At Lloyds Banking Group, we're driven by a clear purpose; to help Britain prosper. Across the Group, our colleagues are focused on making a difference to customers, businesses and communities. With us you'll have a key role to play in shaping the financial services of the future, whilst the scale and reach of our Group means you'll have many opportunities to learn, grow and develop.
We're focused on creating a values-led culture and are committed to building a workforce which reflects the diversity of the customers and communities we serve. Together we’re building a truly inclusive workplace where all of our colleagues have the opportunity to make a real difference.
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