Marketing & Communications Officer

About us:

Gower College Swansea is one of the largest colleges in Wales with a strong reputation for high quality teaching and learning. We have six campuses across the city with over 4,500 full time learners and 10,000 part time learners. We currently have a turnover of over £50 million making us a major employer in the region with approximately 1,000 staff.

At Gower College Swansea we are passionate about investing in our staff and looking after their wellbeing to ensure they feel supported in work and also at home.

The role:

To work as part of the Marketing and Admissions team to ensure the College maximises student recruitment through a wide range of dynamic marketing communications activity.

The role will be responsible for the planning, implementation and evaluation of integrated marketing communications campaigns using both offline and digital platforms.

• Full Time - 37 Hours Per Week
• Fixed Term Until 31st August 2023
• £28,357.00 - £30,277.00 Per Annum
• TyCoch Campus

Key Responsibilities:

• Develop, plan and implement a range of marketing activities targeting the College's key audiences to meet recruitment targets using both online and offline methods
• Develop, plan and implement specific marketing campaigns to support key periods in the academic calendar i.e. open evenings, recruitment pushes and seasonal campaigns.
• Plan, coordinate and support a range of stakeholder events including open evenings, award ceremonies, graduations and celebratory events i.e. A Level/GCSE.
• Work with the Graphic Designer to produce marketing collateral including digital assets.

About you:

• Educated to degree level or equivalent.
• A recognised qualification in Marketing/PR or equivalent experience.
• Experience of delivering integrated marketing communication campaigns.
• Proven experience of producing marketing materials for various audiences.

Benefits for you:

• A Local Government Pension Scheme with an average employer contribution of 21% (2023)
• 28 days annual leave, plus bank holidays, and the college is closed for two weeks over the Christmas period
• Flexible working scheme
• View more benefits here: https://www.gcs.ac.uk/recruitment/benefits-and-wellbeing

We welcome applications from individuals regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We particularly welcome applications from groups currently underrepresented within our organisation.

If you wish to continue your application journey using Welsh Language, please visit our Cymraeg site. We encourage Welsh Language applications as we recognise the importance of delivering services in Welsh, and the need to grow our bilingual workforce.

Gower College Swansea is committed to safeguarding and promoting the welfare of young people and expects all staff to share this commitment. Appointments are subject to an enhanced DBS check and require registration with the Education Workforce Council for Wales.

Please note that we are expecting a high volume applicants for this vacancy. If we do, we may close the post before the specified date, therefore an early application is recommended.

Appointments will normally be made to the bottom of the salary scale with annual increments on 1st August each year (subject to a start date before 1st February).