SaaS Marketing Manager - Demand Generation

SaaS Marketing Manager - Demand Generation
London (flexible working with 2 days in the office)
55-65k Base + Bonus + Great Benefits

This fast-growing company is taking eLearning to another level. Through its scalable learning experience platform, this exciting company allows users to create, manage and measure their learning development. Data-driven and heavy on analytics, their platform is driving education across multiple sectors and services and continues to grow at a phenomenal rate. To meet expectations, they now have an exciting opening in London for an experienced Demand Generation / SaaS Marketing Manager.

As a Demand Generation / Marketing Manager, you will:

• Build awareness and drive pipelines and revenue
• Utilise content, paid social, podcasts, video, and events
• Take ownership of demand generation strategy and execution
• Design and execute data-led campaigns to drive success
• Improve efficiencies and drive conversions by optimising the buyer’s journey
• Collate and deliver regular performance reports and optimise for continuous improvement
• Measure yourself on revenue growth

• Degree level education with 5 years B2B SaaS digital marketing experience (demand generation preferred)
• Multi-channel marketing (SEO, SEM, PPC, Owned, etc.)
• ABM go-to-market strategies
• Strong writing and communication skills
• Persuasive copywriting
• Data-driven
• Highly analytical
• HubSpot
• Strategic and tactical

• A base salary circa 55-65k
• Discretionary bonuses
• Healthcare/dental
• Pension
• Hybrid working
• Numerous incentives and a solid team culture